by Grant Delmege | May 3, 2019 | FB Ad & PPC News, Home
Facebook’s Ad platform went through some massive changes in 2018 especially after the big data scandal that rocked Facebook and its users to the core. This scandal caused increasing distrust amongst Facebook’s users and hence, Facebook had to act fast to rebuild its...
by Grant Delmege | Oct 19, 2018 | FB Ad & PPC News
In today’s video blog, I discuss the 3 key things that you MUST do if you want to maximise your Facebook Ad campaigns chances of success and profitability. One of the biggest mistakes amongst Facebook Advertisers is that they fail to plan their campaigns...
by WMFadmin | Sep 18, 2016 | Blog, FB Ad & PPC News
One of the most critical parts of running a successful Facebook Ad campaign is being able to target your audience precisely. In a nutshell, you need to make the right message to the right audience. If your audience or messaging is wrong, then your Facebook Ad...
by WMFadmin | Dec 15, 2015 | Blog, FB Ad & PPC News
Last summer, Facebook did a big overhaul of its power editor. The interface is now a lot more useable and it is not so buggy as it was before. However when anything changes, it leads to confusion and frustration! And if you have never used the power editor before, you...