Today, I am sharing a Facebook Ad case study of a campaign that I ran for one of my clients last year that was running at $1,000 per day and was producing upwards of $150,000 per month.

In the case study video above, I go over the audiences, how the ad sets were setup, the bidding, how I manage the campaign and I walk you through the funnel that this ad campaign is feeding traffic and leads to.

So here is a quick overview of the ad strategy and how the campaign was setup.

The Ad Strategy: To get people to sign up for a free automated webinar with the offer being to sign up for a discovery call.

Campaign Objective: Website Conversions

Daily Budget: $1,000 per day

Audience Size: Around 7.5 million people

Audience Type: Lookalike audiences of customers and leads. 1% to 10% audiences combined.

Bidding Strategy: Aggressive Manual Bidding

Ad Type: Image ads with a strong, specific hook. Long form ad copy was used to qualify the right prospects.

I hope that you enjoy the case study and if you have any questions, ask them in the comments section below.

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